“First achieve nix harm”: My interview with Amazon and Goodreads on the hope of Goodreads

“First achieve nix harm”: My interview with Amazon and Goodreads on the hope of Goodreads

Article by http://www.Batteryer.Co.Uk : In the field of an interview Thursday, Goodreads president Otis Chandler and Amazon’s VP of Kindle content Russ Grandinetti stressed so as to Goodreads desire not amend in place of the worse following its acquisition by Amazon.
Amazon announced Thursday afternoon so as to it has acquired the widely held book-related social networking position Goodreads in place of an undisclosed sum. I spoke with Goodreads president Otis Chandler and Amazon’s VP of Kindle content Russ Grandinetti on what’s after that in place of Goodreads and its 16 million members.

Questions and answers undergo been edited faintly in place of clarity.
I beg your pardon? Does the acquisition mean in place of Goodreads’ reputation seeing that a neutral nucleus in place of readers, authors and publishers?

Otis Chandler [OC]: “One of the awfully eminent things to us is in place of readers to share I beg your pardon? They’re impression, nix substance how they’re impression. We undergo nix campaign to amend so as to. We care for Goodreads to subsist a place in place of readers of all types to share their favorite books. You can expect to see to it that customizations and better integrations in place of intimates who achieve utilize Kindle. In place of each person as well, Goodreads desire hang about largely seeing that it is.”

Desire Goodreads hang about a standalone position, and is its intact team staying on? Is the position getting a do over?

Grandinetti says Goodreads desire subsist an separate subsidiary of Amazon, like Zappos before IMDB. The position desire hang about based in the field of San Francisco. Chandler remains president, treatment to Grandinetti. Chandler assumed so as to Goodreads’ intact team is staying on (and so as to the company is hiring). To the question of a do over, he assumed nearby is “nothing particular to cite in the field of relation to the acquisition.”

Desire Amazon undergo access to all of the Goodreads users’ data?

OC: “Goodreads is before desire subsist a wholly owned subsidiary of Amazon, so on single level, of course. Are things going away to crop up in the field of the background devoid of customers understanding it? I think the answer to so as to is no….We’ll cause to feel it very uncomplicated in place of someone to say, ‘Yeah, I’d feel affection for it if you possibly will import all of my Amazon before Kindle purchases into my Goodreads shelf.’ We’ll cause to feel it very uncomplicated in place of intimates to achieve, but they’ll subsist aware of what’s incident.”

Users already undergo the aptitude to export their data from Goodreads, and they’ll prolong to subsist able to achieve so.

Desire Amazon utilize Goodreads reviews on its own retail position, before desire Amazon person who reads reviews migrate concluded to Goodreads? In the field of wide-ranging, how much content desire frustrate relating the sites?

OC: “We’re going away to think almost this in the field of expressions of what’s top in place of our members. Maybe if we come across books so as to don’t undergo one Goodreads reviews we might consider so as to, but I don’t think there’s one particular campaign to achieve so as to by the side of this count.”

Russ Grandinetti [RG]: “Our mentality at this point is to formerly achieve nix hurt, and cause to feel effective so as to if we’re going away to achieve integrations, users genuinely come across it to subsist a elder benefit.”

Fitting straight away, Goodreads includes relations to many retailers (like Barnes & courtier and Indiebound) on its order pages. Desire so as to practice prolong?

OC: ”It’s incredibly eminent to us so as to Goodreads hang about a platform in place of all kinds of readers to utilize, whether they’re impression paper before on their Nook before Kindle before whatever. We for eternity care for Goodreads to subsist a place in place of intimates to share and hearsay almost books…As in place of particular design of [the links], we’ll see to it that, but we really think almost it from the user perspective. If users really care for individuals relations [to other retailers], it follows that individuals relations desire probably still subsist nearby.”

Desire Goodreads straight away include a retail part — in place of order, promotion print before Kindle books from its position?

RG: “The design they undergo mechanism incredibly well in place of users. You see to it that so as to in the field of the figure of users who join so as to service.”

OC: “I think, short-term, the gadget we’re on the whole excited almost is truly bringing the order into Goodreads and enabling intimates to emphatically start impression fitting nearby from the Kindle Cloud person who reads. We’ve in no way had a useful order preview highlight.”

Desire Goodreads increase globally?

RG: ”As you’ve seen in the field of the end pair of years, single gadget we’ve been working firm on by the side of Kindle is [globalizing] the business…Goodreads has many users around the humanity. In the field of expressions of spanking languages and other countries, I think that’s an area of opportunity in place of both of us to labor on.”

OC: ”Amazon has finished a fabulous mission of curating databases of international metadata.”

Speaking of metadata, Goodreads stopped sourcing its metadata from Amazon in the field of early on 2012, switching to Ingram’s metadata as a substitute. I beg your pardon? Happens straight away?

OC: ”We’re going away to determine I beg your pardon? Makes the on the whole sensation, but we’ll undergo access to Amazon’s metadata and certainly desire probably subsist using it.”

Are the Kindle and Goodreads apps combining?

RG: ”Our goal would be…[for] the Kindle experience seeing that it exists both on procedure and apps, [to put] putting the connection [users] undergo on Goodreads seeing that close to their fingertips seeing that viable. As soon as and how we achieve so as to, I’ll ask you to stay tuned.”

Desire Goodreads preserve its community API? Does Kobo find to keep its Goodreads periodical feed?

OC: “Yes [on the API],” and “we’re not going away to close up [the Kobo feed] inedible.”

Why did Amazon purchase Shelfari? Was so as to a futile acquisition?

RG: ”We’ve used [Shelfari] to generate quite a small piece of incremental data almost books. It’s powered skin texture we’ve launched concluded count, such seeing that order extras and X-Ray. But, of course of action, Goodreads has been much extra of a social connection position and a superior social set-up. So as soon as it comes to the graph we’ll utilize to relate intimates on Kindle, Goodreads desire power so as to.”

Desire Goodreads keep sharing data almost its readers by the side of conferences and so on?

OC: “Yeah, seeing that far seeing that I know, I think we’re still excited to share readers’ behavior…and create lots extra 50 Shades of Grey infographics.”

Confession: Goodreads is backed by correct Ventures, a venture center fixed so as to is an investor in the field of the father company of GigaOM/paidContent.
Tags: Amazon,Goodreads
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